We at Mediolana fully admit that this blog is not amongst the most controversial on the Internet (with the result that most of the time our legal team is distinctly relaxed), but our post dated 1st July 2012 - Pen + Paper > iPhone + MacBook Pro: Entrepreneurship, Old-School Style – certainly ruffled a few feathers; our claim that the time-honoured combination of paper and pen can in many senses be a superior cognitive tool than computers and mobile telephones led to accusations of advocating environmentally-unfriendly practices and not sharing the knowledge ethic of the Internet.
Yet after another session in a glass-dominated branch of Pret on London’s iconic Strand with nothing but a Moleskine planner and some traditional writing implements for company, we are even firmer in our view that there is nothing to match the tactile freedom afforded by them. Even extraordinarily sophisticated telephones with capacitive touchscreens the size of small televisions are nowhere near as liberating or easy to sketch or link ideas on; moreover, the inherent limitation of viewing one screen at a time will likely not be transcended for a long time. Organic peppermint tea has never been so purposeful.
