FT: #Asia increased its share of the Formula One calendar from just 5.9% in 1997 to 36.8% in 2017; the latter figure is comparable with the proportion of F1 races held in traditional motor racing hub Europe (42.1%) #EmergingMarkets
— ッ MEDIOLANA® EDU (@Mediolana) January 7, 2018
Analysts: Formula One's traditional overwhelmingly positive associations – including #glamour, #technology and drama – have proven to be so desirable in #EmergingMarkets that average race-hosting fees leapt from US$15.5m in 2006 to US$31.1m a decade later #F12018
— ッ MEDIOLANA® EDU (@Mediolana) January 7, 2018
The rapid growth of Formula One in #Asia is ample proof that the world's most populous continent can provide #luxury and other #premium sectors with vibrant + extremely valuable new #markets #economics
— ッ MEDIOLANA® EDU (@Mediolana) January 7, 2018
To watch: Liberty Media – the new owners of Formula One in the post-Ecclestone-era – have signaled their desire to try and conquer the thus-far unreceptive US market; #Asian consolidation could yet be neglected https://t.co/3Lhrlpvjh8 #F12018 #MotorSport #EmergingMarkets #Asia
— ッ MEDIOLANA® EDU (@Mediolana) January 7, 2018
